Therapy for Mgbánwè: Inclusive Product Strategy for Diverse Learning Styles
Learning Preference Outcomes:
Enhanced Accessibility: The addition of multiple content formats made the book more inclusive and accessible to a wider audience.
Scalable Content Strategy: The iterative approach enabled continuous adaptation to meet the needs of various learning styles.
Therapy for Mgbánwè: Weekly Sprints and Customer-Centric Development
Sprint Cycle Outcomes:
Enhanced User Experience: Regular feedback loops enabled the book production and book release teams to adapt the book’s features to better meet the audience’s needs.
Agile Responsiveness: The structured 1-week Sprint approach allowed the book production team to quickly pivot and address emerging challenges without losing momentum.
Therapy for Mgbánwè: Trademark Violation and Swift Rebranding
Rebranding Outcomes:
Proactive Impediment Removal: By prioritizing the rebranding in a focused Sprint, the book production team removed the impediment of the trademark issue without delaying the event for the book release team.
Customer Trust: Offering the updated edition for free built customer loyalty and demonstrated a strong commitment to delivering value.
Therapy for Mgbánwè: Market Access Barriers and Lean Adaptation
Market Adaptation Outcomes:
Product Accessibility: Removing geographic and currency restrictions ensured a wider audience could access the book.
Customer-Centric Design: The Google Drive eCopy allowed the book release to meet Nigerian readers’ needs effectively, with minimized risks, and without delays.
Barging In vs Being Respectful
Whether it’s through MS Teams, Facebook, WhatsApp, showing up in-person, or phone calls, it’s crucial to respect people’s time instead of interrupting them without notice.
Research by psychologist Gloria Mark shows that it takes 23 minutes to refocus after an interruption, a fact I’ve used when coaching leaders with Scrum teams.